Do you manage a brand that has to be well-maintained over time, or kept consistent when multiple partners use it, or establish a position after rebranding? I can help you! I create brand books, visual identity guides, and brand style manuals for events, companies, and organizations of all sizes.
Traditional brand books set identity guidelines for usage (logos, colors, type, graphics) and messaging (values, language, audience). Some also include direction for photography and printing. For marketing managers or nonprofit communications directors working with third parties like fellow organizations or vendors, these guides remain great tools to maintain and guard brands.
The three examples shown here are guides I created recently for Oniracom (an identity refresh, 2016), Santa Barbara City College (an updated visual style guide, 2018), and ASR (an identity refresh and visual style guide, 2018).
